Launching a new Kit Kat product and get it to be sold out in a matter of weeks.

 

Role

Strategy Lead

Agency

JWT London

Client

KitKat (Nestlé)

 

― Background

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What we’ve accomplished:

 

1. Brief

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2. Insight

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3. Idea

Double Act, my life as a splactor. Personifying the product through a character embodying the main product feature in its acting method.